The Law of Niching

The law of Niching says, “Don’t try and sell your product/service to everyone, sell to a particular type or group of persons – in other words sell your products/services to a particular niche market”. “Very narrow areas of expertise can be very productive. Develop your own profile. Develop your own niche”. – Leigh Steinberg So […]
Top 20 Things New Entrepreneurs Must Do

To stay abreast of the crowd these are the top 20 things every new entrepreneur must do to survive! Being a newbie in the business space can be exciting and daunting at the same time! Knowing what to do and when to take the right actions requires a high degree of expertise and experience not […]